Industry executives discuss their strategies for customer engagement, their progress around 5G rollouts, and how 5G will serve as the foundation for next-generation customer experience.
18 Dec 2020
The future of customer experience in a 5G World
Sponsored by: Nuance Communications
Omdia estimates that there will be 1.9 billion 5G connections by 2024, covering 40% of the global population or about 2.7 billion people. The impact of 5G will be enormous on society and businesses.
In the quest to understand the impact of 5G on the customer experience and the challenges and opportunities CSPs face when enabling a 5G-enabled customer experience, Omdia interviewed seven executives from global communications service providers (CSPs) in the areas of digital strategy, customer journey design, and customer experience. They discussed their strategies for customer engagement, their progress around 5G rollouts, and how 5G will serve as the foundation for next-generation customer experience that will be delivered through emerging technologies that enable frictionless experiences, hyper-personalization, and automation. This white paper highlights the insights from those discussions.
