Vodafone Turkey details its digital transformation

Vodafone Turkey has been undergoing a series of digital transformation initiatives for several years and has focused specifically on significantly improving customer experience and operational efficiency, whilst cutting costs and growing revenue.

In this interview, Dean Ramsay, TM Forum's Principal Analyst, talks to Başar Günyel, Vodafone's Network Quality Senior Manager responsible for the Europe Cluster and Turkey, about Vodafone Turkey’s transformation journey, the challenges it faced, how it used TM Forum standards during the process, and the achievements it made.