From Good to Great: How GenAI Enhances Customer Experiences to Drive Business Growth

Hyper-personalized services are high on the list of what telcos want to offer customers, but they can be complex to deliver. Is GenAI now making hyper-personalization easier to achieve?

Himanshu Polavarapu, AVP - GTS Enterprise Architecture, Verizon, Nicklas Lindersson, Head of AI & Automation, Telia Company, and Chad Dunavant, Executive Vice President, Chief Product & Strategy Officer, CSG discuss with Camille Juguet, Director, GenAI for Telco Lead, Capgemini how GenAI is helping create hyper-personalized experiences that increase both customer customer satisfaction and business growth.