Hard Talk: Orange Flex – uber-izing digital customer experiences
Hear about Orange Poland's three-year journey and lessons learned from bringing its new "Flex" app to the market. TM Forum CEO Nik Willetts interviews Jean-Francois Fallacher, CEO of Orange Poland.
28 May 2020
Hard Talk: Orange Flex – uber-izing digital customer experiences
Orange Poland decided three years ago to design a dedicated digital offer named “Flex” which aims to capture a new customer segment with choice, simplicity and freedom.Rather than reinventing legacy processes, the Orange Flex team adopted customer experience standards from digital players such as Revolut and Netflix. Flex is an example of how to use customer experience as a proving ground to win in the digital value chain.
In this video, hear the story as well as the lessons learned from bringing this new app to market as TM Forum CEO Nik Willetts interviews Jean-Francois Fallacher, CEO of Orange Poland.