Features and Analysis

What do networks and golfers have in common?

Professional golfers like Tiger Woods and Adam Scott did not achieve successful careers based solely on their long games or short games. They achieved success through repeated and careful orchestration of all elements of their games.

Tiger was once quoted as saying, “There’s always stuff to work on. You’re never there.” That applies equally to the constant transformation network operations must go through. As technology moves forward, so do the drivers (no pun intended) to continuously improve network performance to optimize not only the operations but also the customer experience. After all, when Tiger is playing at his best his fans are treated to a great ‘customer experience’ as well.

Likewise, achieving success with virtualization is also a matter of repeatable orchestration.  For digital businesses to recognize the true potential of virtualization it will not be enough to be satisfied with the great ‘tee shot’ of replacing network and IT infrastructure with ‘faster, greener, cheaper’ hardware.

Critical to deriving the full benefit of virtualization is a strategy that encompasses the longer-term needs of managing the operations and culture in, across and even outside of traditional business structures.  For example, it includes considerations for the impacts to network resource procurement functions, digital partnerships, security and accommodation for privacy in multi-tenancy environments, to name just a few.

Getting the basics right is critical for networks and golfers as both need to continuously ‘tweak’ they way the work to extract the very best in performance and success. Golfers turn to coaches, network operators turn to the TM Forum, to benefit from the experience of others.

The Forum’s Zero-touch Orchestration, Operations and Management (ZOOM) Project is creating the NFV playbook coaching for digital business.  Powered by members, its ten work streams address the issues and challenges of the full value chain of virtualization – while lowering handicaps along the way! Shouldn’t you be looking there to see how best to improve your game?


    About The Author


    Sarah is a freelance writer and editor with an interest in new technologies and how they impact our everyday lives.

    1 Comment

    1. Dave Chalmers on


      Very interesting piece.

      Overlooking the basics when it comes to the evolution of networks can be costly (Time, resources and capital expenditures). Your apt comparison with golf is a unique one, yet it holds tremendous validity when you break it down.

      Many will be well served, by reading this, and reflecting upon the necessary cadence of continuous improvements/tweak vs large once and done “IT” or “backend” overhauls.

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