Big Data InFocus comes to life in Amsterdam – with coffee and chocolate mousse. Against the stillness of the early Amsterdam morning, the Moevenpick Hotel was a hive of activity as TM Forum Big Data InFocus got underway yesterday. With a bustling registration line 157 delegates mingled around with the aroma of pressed coffee and anticipation hanging in the air.
Rob Rich kicked off the event to a jam-packed room (we had to set out extra chairs to fit everybody in), swiftly followed by fantastic keynotes from Skype’s Yuval Dvir, global head of business transformation: “Without having the proper supporting infrastructure, the big data promise can’t be realized;” followed by Amazon Web Services and BT,’s chief data officer, Philip Radley: “Big Data is the biggest opportunity for Tier 1 Service Provider CIOs and CTOs since 1970s.”
As the clock struck 10.30am the sound of clinking coffee cups filled the room, with the delegates excitedly chatting about the morning so far and enjoying the exhibitor’s displays.
When the keynote session resumed, delegates settled in to listen to presentations from MBNL, Ontology Systems, Splunk, Vimplecom and Cognia’s chief systems architect, Nick Hills, who noted most appropriately, “If you have the data, store it. You never know when it’s going to be useful.”
After a hot lunch with chocolate mousse for dessert, TM Forum’s own Tony Poulos brought a lot of energy to a speed networking session. The room came alive with the bustle of handshakes, meet and greets and laughter before over everyone settled down to business with the Big Data Analytics Working Group Workshop led by TM Forum’s vice president of collaboration, Joann O’Brien.
During the workshop, delegates listened and learned from presentations from China Mobile Communications Corp., Intracom Telecom, TEOCO Telecom, Amdocs and Tektronix Communications as they discussed big data analytics use cases, business value received.
In simultaneous sessions, Accenture, cVidya, Orange Israel and Telefonica Germany wrapped up the afternoon with an eye opening presentation on monetizing network traffic, simplifying network controls and how to better detect and prevent fraudulent activities—a topic we are all too familiar with these days, unfortunately. The whole day rounded off with an expo happy hour where delegates worked their way around the expo stands, cocktails in hand—the perfect way to end day one of Big Data InFocus in Amsterdam.